SOURCE-LINKED INTELLIGENCE

How Zapier transformed core marketing processes with ChatGPT Work

OpenAI News · article · Aug 10, 2026 · UTC

The enterprise marketing team at Zapier uses ChatGPT Work to reduce the number of drop-offs in its lead funnel, build campaign assets, and automate reporting.

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Evidence & attribution

OpenAI News · 2026-08-10T00:00:00.000Z

First collected: 2026-09-19T20:28:14.107Z. This is not the publication date.