AIIC AI Intelligence Centre

SOURCE-LINKED INTELLIGENCE

Facewatch Reported to Have Wrongfully Flagged Home Bargains Customer as Shoplifter

AI Incident Database · article · May 25, 2024 · UTC

A facial-recognition software used by the British variety store Home Bargains is alleged to have misidentified "Sara" as a shoplifter, leading to staff searching her bag, escorting her from the premises, and banning her from the store. After, Facewatch is reported to have admitted its error to Sara. Facewatch is used by a number of different British stores.

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recordType
incident-report
evidenceStatus
reported
region
Global

Reported occurrence date: 2024-05-25T00:00:00.000Z

Evidence & attribution

AI Incident Database, Responsible AI Collaborative; McGregor (2021), Preventing Repeated Real World AI Failures by Cataloging Incidents. Incident-specific contributor credits are available at each citation link. Metadata adapted; article text excluded.

License: CC BY-SA 4.0

First collected: 2026-09-19T22:50:59.123Z. This is not the publication date.

Observed changes

AIIC observation times, not verified publisher revision times. Up to eight recent revisions.

2026-09-20T23:22:28.549Z

  • publishedAt: Not provided2024-05-25T00:00:00.000Z