2026-09-20T23:22:28.549Z
- publishedAt:
Not provided→ 2024-05-13T00:00:00.000Z
SOURCE-LINKED INTELLIGENCE
An Instagram ad campaign for children's merchandise was intended to reach adult women but was instead predominantly shown to adult men, including convicted sex offenders, due to Instagram's algorithmic targeting. This failure is reported to have led to direct solicitations for sex with a 5-year-old model in the ads.
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Reported occurrence date: 2024-05-13T00:00:00.000Z
AI Incident Database, Responsible AI Collaborative; McGregor (2021), Preventing Repeated Real World AI Failures by Cataloging Incidents. Incident-specific contributor credits are available at each citation link. Metadata adapted; article text excluded.
License: CC BY-SA 4.0
First collected: 2026-09-19T22:50:59.123Z. This is not the publication date.
AIIC observation times, not verified publisher revision times. Up to eight recent revisions.